Canuck Play Engages Unity Professional Services To Build Upon Doug Flutie’s Maximum Football

April 16th 2020 – Football is Back and Better in 2020. In order to achieve this, Canuck Play is working with Unity Professional Services to improve the overall game foundation of Doug Flutie’s Maximum Football, which has been developed on Unity’s real-time 3D development platform since 2015. Through this service, Canuck Play can fully leverage proven best practices from start to finish, and receive tailored solutions that help reduce risk and accelerate development. Canuck Play heard the community’s desire to improve on-field game performance and took it to heart. However, with the current modest development team, timelines would not allow for exponential upgrades, leading to the decision to utilize Unity Professional Services. Through Unity Professional Services, Canuck Play gained access to research and development experts to receive customized, end-to-end engineering solutions during any stage of game production. On January 24th, Canuck Play tweeted hints to this exciting news – “This morning, Canuck play signed an agreement that will have a dramatic impact on #MaximumFootball and all future Canuck Play games. More info to follow. #ItsABigDeal” By February, the Unity Professional Services team was on-site at the Canuck Play game studio in Peterborough, Ontario to assist in the development of the 2020 version of the game. The combined development effort between the Unity and Canuck Play teams are expected to drastically improve the core game foundation of Doug Flutie’s Maximum Football. Ultimately, by working with Unity Professional Services,  Canuck Play is able to accommodate the next generation of consoles while improving the existing game performance (e.g. framerate), lighting, obstacle/player avoidance, game physics, as well as the replay system. In addition, the Unity Professional Service team is creating a custom animation system dedicated to Maximum Football. “We continue to listen and cater to our audience,” said David Winter, President/Founder and Lead Developer at Canuck Play. “By focusing on what is important to football and gaming fans, we are able to continue to improve, grow, and deliver.” For more information on Maximum Football, visit You can support the Maximum Football team and receive exclusive development updates by joining our Patreon at ### About Maximum Football Based in Madison, WI and the Greater Toronto Area, Maximum Football is developed by Canuck Play and digitally published by Spear Interactive and physically published by Maximum Games. Maximum Football was initially released on the PC in 2005 and the series was relaunched on Xbox One and PS4 with the release of Maximum Football 2018. Doug Flutie joined the company as a brand ambassador in November 2018 and the game was rebranded to Doug Flutie’s Maximum Football. For more information, visit